A place for moving content
Canivid provides clients with creative video services. It’s a small business founded by two film students from the Northern Film School in Leeds. They use specialist camera equipment, lighting, gimbals, and drones to create professional video content. Their main focus is to get people excited about the client’s brand by providing quality visuals combined with great storytelling. In order to position themselves better online, needed a well-functioning website that expresses their brand values. As opposed to their old website, they wished for greater flexibility to represent their content in a way that matches the quality of their work. This is where they asked me for help.
Quality is key
The main goal of the website was to tell Canivid’s story and most importantly, to show its beautiful video content. I created a one-pager that highlights all the important information about their business. By using one page, I created a pleasant user experience in which people can navigate easily. I eliminated as much unnecessary noise to purely focus on the content they wanted to show off with: video.In the creative process, I had the freedom to also revamp their visual identity which I could then apply to the UI. This resulted in a chic but professional look and feel, representing the quality and craft they aim for within their video content. The benefit of using Webflow here is that it comes with an easy-to-use CMS, allowing the client to adjust and add content at any time.
